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SSC joins Daniel Lloyd’s 2021 BTCC campaign ahead of Brands Hatch challenge

Prestige, super and sports car supplier Shaks Specialist Cars Ltd is the latest firm to sign up as an official partner to Daniel Lloyd’s 2021 Kwik Fit British Touring Car Championship challenge.

The Yorkshire-based outfit specialises in the supply of high-performance vehicles with a focus on cars built for fun, combined with power and beauty. With an extensive stock range personally selected by owner and founder Shak Shah, SSC sources and supplies dream drives from its Huddersfield-centre showroom.

SSC is the latest in a line of companies that have joined forces with ‘local-lad’ Daniel Lloyd for his return to the BTCC grid this year. The 29-year-old has returned to the British series as part of the Adrian Flux with Power Maxed Racing squad after a number of successful seasons competing throughout Europe and Asia.

With a top-five finish and five points-scoring results already under his belt from the opening two race meetings, Lloyd is preparing for the next three rounds on the iconic Brands Hatch Indy circuit this coming weekend (26-27 June) – which will also see him reach his 50th BTCC race start.

WATCH BRANDS HATCH LIVE ON ITV3 THIS SUNDAY 11.00-18.25

Daniel Lloyd: “I’m really happy to welcome Shak and the SSC brand on board as a new partner this weekend. It’s the absolute perfect tie-in between high-performance cars and motorsport.

“I’m mega proud to have another local business backing me for my 2021 campaign. After racing in Europe and Asia for the past few years, it’s a huge deal to have such strong support from my hometown. Shak’s approach and energy have helped to really power the SSC brand and business reputation and that’s something that we’re working on building even further in the future. I’m excited to see how we can bring some of the buzz around touring cars into Huddersfield!”

“It’s hard to believe that race two on Sunday will be my 50th BTCC race! It feels as if I’m still one of the new boys in town with this being my first-ever full season. We had a bit of a tricky start to the weekend at Snetterton last time out. However, we’ve worked hard as a team to overcome the issues and I’m confident that we’ll be back on the pace at Brands Hatch this weekend. Points make prizes in the BTCC, and we just need to keep plugging away and racking up the points to stay in the championship fight.

“We’re in a strong position in the Independent Teams’ standings and that’s the focus for the weekend. To maximise our scoring opportunities and extend our lead at the top of the table.

Shak Shah, SSC: “We’re very proud to be backing Daniel on his quest for the BTCC title. It’s great to see a local lad competing at the highest level of British motorsport and his professional approach both on and off the track aligns perfectly with our brand and company values at SSC.

“It’s early days, but the link that we gain to the BTCC, Power Maxed Team and other partners offers up fantastic business opportunities for us. I’m really looking forward to seeing how Daniel gets on this weekend, and where our new partnership leads as the season progresses.”

Rounds 7, 8 & 9 of the Kwik Fit British Touring Car Championship take place on the shorter Indy circuit layout at Brands Hatch this weekend – 26-27 June. Saturday’s qualifying sessions will be live-streamed via the ITV website with full live coverage of Sunday’s race day switching from its usual slot to be shown live on ITV3 from 11.00 – 18.25.

Brands Hatch Rounds 7, 8, 9 timetable:

Saturday 26 June 09.30 – 10.10 Free Practice

12.05 – 12.45 Free Practice

15.10 – 15.40 Qualifying – live streaming via: www.itv.com/btcc/articles/qualifying

Race Day LIVE Sunday 27 June

11.30 – Round 7

14.40 – Round 8

17.30 – Round 9 ITV3 & ITV3 HD 11.00-18.25

ITV3 & ITV3 HD 11.00-18.25

ITV3 +1 12.00-19.25

www.itv.com/hub/itv3 11.00-18.25

For more information on SSC please visit: www.s-s-c.co.uk or follow them on Facebook, Instagram and Snapchat.

Shaks Specialist Cars Ltd is authorised and regulated by the Financial Conduct Authority for Consumer Credit, our firm reference number is 653511. Shaks Specialist Cars Ltd is a credit broker, not a lender, and can introduce you to a limited number of lenders. Shaks Specialist Cars Ltd is an Appointed Representative of Autoprotect (MBI) Limited for insurance distribution activities. Autoprotect (MBI) Limited is authorised and regulated by the Financial Conduct Authority, their firm reference number is 312143. You can check this on the FCA's website www.fca.org.uk.

We are a credit broker and not a lender. We can introduce you to a limited number of lenders and their finance products. We are not an independent financial advisor and we act as their agent for this introduction. We may advise you on the products, subject to your personal circumstances, though you are not obliged to take our advice or recommendation. We do not charge you a fee for our services. Whichever lender we introduce you to, we will typically receive commission from them (either a fixed fee or a fixed percentage of the amount you borrow). For your reassurance, all of the lenders we work with could pay commission at different rates, but the commission we receive does not influence the interest rate you will pay. Our aim is to secure finance for you at the lowest interest rate you are eligible for from our panel of lenders. If you ask us what the amount of commission is, we will tell you in good time before the Finance agreement is executed. All finance applications are subject to status, terms and conditions apply, UK residents only, 18’s or over. Guarantees may be required.

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